{"title":"New Arrivals","description":"\u003cp\u003eDiscover what’s new at Alliance Equine. Shop our latest equestrian gear, apparel and accessories—carefully selected for riders who value quality, performance and style. Check back often to see our newest colours, designs and must-have products for you and your horse.\u003c\/p\u003e","products":[{"product_id":"magniflex-slinky","title":"MagniFlex Magnetic Horse Slinky","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003eThe \u003cstrong\u003eMagniFlex Magnetic Horse Slinky\u003c\/strong\u003e combines premium compression fabric with \u003cstrong\u003e46 strategically placed magnets\u003c\/strong\u003e to support circulation, muscle recovery, and overall wellness.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003eThe breathable, high-stretch fabric contours comfortably to your horse, providing consistent magnetic contact across key muscle groups.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\" style=\"line-height: normal;\"\u003e46 strategically placed magnets\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"line-height: normal;\"\u003ePremium compression fabric\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"line-height: normal;\"\u003eSupports circulation \u0026amp; recovery\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"line-height: normal;\"\u003eIdeal before or after exercise\u003c\/li\u003e\n\u003cli class=\"MsoNormal\" style=\"line-height: normal;\"\u003eBreathable, comfortable \u0026amp; durable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eSizing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003eBased on your horse’s blanket size:\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eXS: \u003c\/strong\u003e69” \u0026amp; under\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eS:\u003c\/strong\u003e 72”\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eM:\u003c\/strong\u003e 75”\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eL:\u003c\/strong\u003e 78” — smaller build\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eXL\u003c\/strong\u003e: 78” — larger build\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003e2XL:\u003c\/strong\u003e 81”\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003e3XL:\u003c\/strong\u003e 84”\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eSizing Tip:\u003c\/strong\u003e Fits true to size. For horses wearing a 78” blanket, choose L for a smaller build or XL for a larger build.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e\u003cstrong\u003eWarning\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003eDo not use on open wounds or near pacemakers or implanted medical devices. Consult your veterinarian before use.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0cm; line-height: normal;\"\u003e \u003c\/p\u003e","brand":"Alliance Equine","offers":[{"title":"Black \/ XS","offer_id":45191900954681,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ S","offer_id":45191900987449,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ M","offer_id":45191901020217,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ L","offer_id":45191901052985,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ XL","offer_id":45191901085753,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ 2XL","offer_id":45904631169081,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true},{"title":"Black \/ 3XL","offer_id":45904631201849,"sku":null,"price":209.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/7452\/0633\/files\/GP_1755_1.jpg?v=1787543881"},{"product_id":"latigo-off-billet-set","title":"Nylon Latigo \u0026 Off Billet","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eAdd the perfect finishing touch to your tack with Alliance Equine’s premium \u003cstrong\u003ePatterned Nylon Latigo \u0026amp; Off Billet Set\u003c\/strong\u003e. Designed to combine durability with standout western style, these sets feature vibrant, fade-resistant prints that let you showcase your personality every time you saddle up.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eCrafted from heavy-duty nylon with premium leather tie ends, they’re built for everyday riding, training, jackpots, rodeos, and everything in between.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003ePremium heavy-duty nylon construction\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eGenuine leather tie ends for strength and durability\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003eEye-catching exclusive Alliance Equine patterns\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eFade-resistant printed design\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eDesigned for western saddles\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eSold as a matching latigo and off billet set\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhether you’re looking for bold leopard prints, classic western florals, playful patterns, or desert-inspired designs, there’s a style to match every horse and rider. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eAvailable in 9 solid colours and 16 fun patterns\u003c\/strong\u003e, all designed to pair perfectly with our \u003cstrong\u003eNylon Headstalls \u0026amp; Rope Nose Halters\u003c\/strong\u003e for a complete matching look.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Alliance Equine","offers":[{"title":"Aqua Blue","offer_id":46469212733497,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Chocolate Brown","offer_id":46469212799033,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Emerald Green","offer_id":46474256187449,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Hot Pink","offer_id":46469212831801,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Lavender","offer_id":46469212864569,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Orchid Purple","offer_id":46469212897337,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Red","offer_id":46469212930105,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Royal Blue","offer_id":46469212962873,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Tan","offer_id":46469212995641,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Autumn Bloom • Navy \u0026 Orange","offer_id":46153167863865,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Cactus Bloom • Sage \u0026 Blush","offer_id":45768579285049,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Chasing Dreams • Charcoal \u0026 Neon","offer_id":45768579645497,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Colorful Aztec • Pastel","offer_id":45768579252281,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Cowgirl Chic • Leopard and Turquoise","offer_id":46153167896633,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Desert Longhorn • Cream \u0026 Sage","offer_id":45768579416121,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Electric Leopard • Rainbow","offer_id":45778564284473,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Floral Bouquet • Purple \u0026 Pink","offer_id":45768579579961,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Highland Belle  • Turquoise \u0026 Pink","offer_id":46153167831097,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Las Vegas Luck • Black \u0026 Neon","offer_id":45768579219513,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Midnight Cactus • Back \u0026 Sage","offer_id":45768579186745,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Neon Heart • Black \u0026 Neon","offer_id":45768579481657,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Neon Succulent • Purple \u0026  Green","offer_id":45768579448889,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Pink Aztec • White \u0026 Pink","offer_id":45768579317817,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Pink Pony Club • Pink \u0026 Cream","offer_id":45768579350585,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true},{"title":"Rainbow Feathers • Rainbow","offer_id":45768579383353,"sku":null,"price":69.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/7452\/0633\/files\/IMG-3343.png?v=1783310302"},{"product_id":"rope-nose-halter","title":"Rope Nose Nylon Halter","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eBuilt for everyday use, the \u003cstrong\u003eAlliance Equine Rope Nose Nylon Halter\u003c\/strong\u003e combines premium materials, comfort, and western style into one durable halter. Crafted from heavy-duty nylon with a braided rope nose, this halter offers excellent control while remaining comfortable for your horse.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eDesigned with high-quality hardware, an adjustable crown, and a convenient throat clip, it’s easy to put on and built to withstand daily use around the barn, on the trail, or at competitions.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eHeavy-duty nylon construction\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eBraided rope nose for added control\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eAdjustable crown for a secure fit\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eConvenient throat clip\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eDurable, rust-resistant hardware\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eDesigned for everyday use\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cspan\u003e\u003cspan class=\"Apple-tab-span\"\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eAverage horse size\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eAvailable in 16 fun patterns\u003c\/strong\u003e to match your style and pair perfectly with our matching headstalls, latigos, off billets, and reins.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eQuality you can trust. 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